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The LEGO Store

(Now Closed)

Toy Store

Rockefeller Center, New York

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The LEGO Store

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Thomas L.December 1, 2017
This is the place you go for toys for the Lego obsessed child or adult in your life. However, it can get crazy busy especially during the holidays, but they keep the line moving quickly.
ℳ𝒶𝓎♍December 25, 2017
Flippin awesome! Amazing display of Lego brilliance in a pretty big store, that brings back childhood!! Definitely visit if you're in New York with or without a kid
JonAugust 31, 2014
Can't go wrong with the Lego store. Go there with your kids or be a kid at heart. Check out the build of Rockefeller plaza on display
Guillaume PJuly 4, 2016
Great place but often too crowded. So you're basically in a sort of line up tour within the shop. Perfect for first timers but if you like to take your time, there's other Lego Store in the city.
Jonathan GoldmanOctober 11, 2012
Go wild in this store. Come here on a rainy day or if you're bored. Sign up for the VIP card. Bring a friend. And take your time selecting the pieces from the Pick-a-Brick wall. Choices are endless.
Russell HirschornDecember 27, 2015
Great store in Rockefeller center, but if you are looking for an iconic nyc landmark, they are almost always sold out. #traveltude
Mario CormierOctober 14, 2016
Very crowded, a bit small. Worth a visit for the unique displays like Rockefeller Center but in general I'd prefer other Lego stores.
Tonya MezrichFebruary 17, 2014
Don't go right at opening times or you will be barraged by tourists. This cool Guggenheim structure is in the back corner.
Stephanie P.January 5, 2014
They sell all colors and shapes of Legos here plus plenty of interesting simple and complex Lego building kits here.
Ashley 🌵August 26, 2014
Make sure to check out the Lego display by the window... Amazing! Can catch all your favorite superheroes
Jeremy WilcoxNovember 25, 2012
Been here 50+ times
This is a great store; it has LEGOs. It also has lots of people inside at all times, and that makes it hard for me to look at the LEGOs. 3 out of 4 stars.
EdwulfJune 22, 2015
Good store... Expect to find lots of people. Cashier is upstairs. Somewhat small, but you can find all Lego sets here.
TraceyAugust 25, 2014
Great location! Right in Rockefeller Center. Prices are the same as other Lego stores.
Leslie HDecember 29, 2017
Very cool LEGO builds here. We bought a couple small sets for my son. It is insanely busy!
Monica VargasNovember 16, 2012
Cute key-chains near the cash register. Great to get cheaper souvenirs from this awesone store!
Kathryn YuAugust 9, 2010
Don't miss the New York "vignettes" on display, which are at kid-height.
Melting Hearts USA SunglassesMay 12, 2015
Awesome store but definitely overwhelming!! Very busy and lots of Legos!
Xavier CampenonJanuary 20, 2016
The store isn't as wonderful as you would expect from a LEGO store... Very crowdy
Martin JenningsSeptember 15, 2016
Great even just to look at the displays
ZynpdnzFebruary 15, 2019
Huge huge huge love 🧩
Lucie KleckovaDecember 29, 2014
Easy way how to become a kid again. Must-visit for all Lego fans.
Tom DiMaggioDecember 31, 2018
awesome job with the layout. avoid holiday season if you want to enjoy it better.
Bruno CardosoOctober 4, 2015
Don't miss it if you ever played with Lego in your life!
Andre GillespieNovember 21, 2012
Really like the selection of Legos you have. I come there all the time
Barrett LaneAugust 2, 2010
As touristy as they are, the oversized Lego sculptures, including the model of Rockefeller Center, are really cool.
David MilbergAugust 31, 2016
A fabulous store but always too crowded. They need to expand.
Jeremy AndrusOctober 4, 2011
Been here 10+ times
First Tuesday of every month is _free_ mini model build (ages 6 and up)!
Zhue EstradaDecember 19, 2014
If you don't see a set, ask for it!
Jesús VeraAugust 9, 2015
Everything!
T StarkJuly 15, 2015
choose from a big varieties and exclusive Lego products
Richard Schouten-de JongJune 9, 2019
What’s not to love about LEGO......
Laddy UvDecember 13, 2015
I love this store and the dragón roof 🐉
Matt28800 @July 20, 2010
Entrance is actually by the rink. Really awesome they sell individual pieces!!! A large cup is only $14.99
Emilio CMarch 2, 2015
Nice touristy place to see a bunch of legos.
Elaine HeMarch 2, 2014
Love this cute place;D brought me back to my childhood.
Filipa VitórioAugust 18, 2017
Too small to even walk around or be able to actually shop. Too many tourists who just get in your way. Avoid it if you can
Rebekah JohnsonJanuary 18, 2015
Rather small and as you can imagine very busy.
Nate BennettAugust 15, 2011
Seriously cool place for all things LEGO. This is the next best thing to going to Denmark for Legoland.
Devita DavisonApril 24, 2012
Creativity is inevitable! I love buying my God-daughter toys where "batteries aren't necessary"! #imaginationonlyrequirement
E. S.October 28, 2015
If you want to go back to your youth days, that's the place. High prices, too.
Akin SawyerrJuly 18, 2013
Great place for kids
LilySeptember 27, 2015
Awesome Lego sculptures throughout the store
Tian FangMarch 29, 2015
They offer a gift whatever you buy.
Derek JenkinsJuly 22, 2011
Get a macro photo of the Lego logo on the wall - made of minifigs!
Sara NagyDecember 17, 2015
Very busy! People are shoulder to shoulder! Very small
ILYA SPAugust 17, 2015
Unreal Lego sculptures!
Canineya Means-CastorFebruary 3, 2015
Great place to bring the kids
Luiz Filipe MachadoAugust 3, 2011
The store I wanted when I was a kid. You can buy LEGO pieces individually.
Sydney ChenAugust 13, 2011
Been here 5+ times
really awesome place. kids could spend hours there
Christopher ScottJanuary 17, 2011
Don't miss all of the little NYC city scene displays - they're great!

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